Vetriscience
Photography / Retouching
“The client is LOVING the photography, along with all of the art directors working on the account!”
-Karly Eritzian- Art Director for Rinck
Brand: VetriSCIENCE
Business Type: Veterinary pet supplements
Agency: Rinck
Location: Orlando
Services Provided:
Problem:
The brand was using stock imagery. Aside from the issue of the generic stock photos preventing brand stickiness, the lack of originality and dated photos lowered the perceived value of the high-quality health products the brand sells.
Solution:
A photo shoot to produce a catalog of various images of a variety of different dogs, cats, adults and children in different settings that would support the brand’s various marketing and advertising efforts.
Biggest challenge:
Photographing four and five year olds with pets.
Best part of the project:
#1: Working with the best talent agencies we’ve ever worked with.
#2: Working alongside passionate, creative ad agency folks who were as invested in the outcome as we were.
Our combined efforts transformed the brand’s sales and revenue (see below), which is what we aim for for every shoot!
Vetty Award Silver Winner
Our client Rinck won a silver Vetty Award in 2018 for the work they did for VetriSCIENCE featuring the photography we did for the brand.
We couldn’t be prouder of both Rinck and VetriSCIENCE, and look forward to working together on future commercial pet photography projects!
Tearsheets of our VetriSCIENCE photos ‘in the wild’.


