Web Design
Unique designs for special pet brands
Unique designs for special pet brands
Web Design
Unique web designs for special pet brands
Website elements you’ll love
Transform your website so you sell more, so you help more pets. We’ll do the transforming part.
All-inclusive
Responsive
SEO
Feedback
Stock photos
Performance
“Thank you!!!! Yahoo!! The site looks amazing!!”
-Nicole Begley -Hair of The Dog owner
Featured Web Design Projects
Special websites for unique pet brands
Transform your website from “OK”, to “OMG”.
A great-looking, responsive website is non-negotiable in this day and age for any kind of pet business.
Having a sleek new modern home for your pet brand can skyrocket your brand awareness and conversions. If your pet business’ website is still stuck in 2002 we can help you with it.
We’ll transform your website to make you gorgeous, professional and trustworthy, so you become the easy choice for pet lovers everywhere.
“OMG!!! I can’t believe how beautiful the website is. It’s simply gorgeous! I’m speechless!!!!!!!!“
-Diana Leventhal -K9 Photography owner
Investment
One-time investment; forever returns
An investment that pays off in the form of geater engagement, more time on site, greater CTRs, more sales and higher revenue.
At the end of the day, this means that your brand will become irresistible to pet owners, so you’ll sell more and help more pets.
All-In-One Marketing Websites
Websites for marketing and informational purposes (see below for e-commerce websites).
All websites include all the following.
All website content
Including photos and copywriting, not including brand elements (logo, fonts, colors, brand graphics). See below for our branding requirement.
Wordpress installation and setup
Configuration of all general + additional WordPress settings
Plugin installation & configuration
Setup and configuration of all needed plugin settings
Photo optimization
For improved load times and better SEO and user experiences
Basic SEO
Basic search engine optimization (‘SEO’) to improve ‘findability’ in Google
1 year of web hosting
Fully client-manageable hosting with top web hosting company
Premium theme license
One year license for premium WordPress parent theme with custom child theme
Responsive designs
We design every page so that it looks great on desktop, tablet and mobile, which both Google and your users love and appreciate
Staging site
Private staging website for private design period (e.g. non-public site)
Site migration to your domain
Migration of all content and database when site goes live
Revision time
To make functionality and/or design changes prior to going live
Basic performance optimization
For improved load times and better SEO and user experiences
SSL (security certificate)
For better SEO, user experiences and site security
3 premium plugin license fees
3 premium plugin license fees for one year from date of purchase
Packages do not include:
email setup or configuration // social media account setup // ongoing monthly maintenance
| WEBSITE PACKAGE | Starter Marketing Website | Standard Marketing Website | Deluxe Marketing Website |
|---|---|---|---|
| Best for | Small businesses & startups | Medium businesses | Large or enterprise businesses |
| Homepage | Template homepage with 4-5 sections | Custom-designed homepage with 5-6 sections | Custom-designed homepage with 8-12 sections |
| Interior pages | 3-4 interior template pages with 3-4 sections each | 5-6 interior template pages with 5-6 sections each | 8+ pages custom-designed from scratch (one-of-a-kind website) |
| Total page quantity | 4-5 | 6-7 | 8-9+ |
| Additional page cost | $750 | $1000 | $1500+ |
| Stock photos included | 3-4 per page | 5-6 per page | 7+ per page |
| Copywriting included | 250 words per page | 500 words per page | 750+ words per page |
| Contact form | 1 simple | 1 conditional | 2+ conditional |
| FAQ or service grid | 1 of either | 1 of each | 2+ of each |
| Photo galleries | 1 | 2-3 | 4+ |
| Custom elements | Add-on | 2 custom elements (custom branded optin form + 1 other element) | Unlimited custom elements |
| Integrations | Add-on | Mailing list integration | Unlimited integrations |
| Intake (or other) questionnaire | Add-on | 1 custom intake/questionnaire form | 2+ custom intake/questionnaire forms |
| Booking integration | Add-on | 1 simple booking integration | 1 complex booking integration |
| Custom post types (e.g. clients, podcasts, etc) | N/A | Add-on | Included as needed |
| Payment schedule | 25% advance to book, balance due in full at project start. | 2 payments; 50% advance + 50% balance due prior to launch. | 3+ payments. 50% advance upon project start, then payments due every 2 weeks until project launch. |
| Turnaround time | 3-6 weeks | 6-8 weeks | 12+ weeks |
| PRICE | $4995-$5995 | $8,995-$9,995 | Starts at $14,995 request a quote |
E-commerce Websites
Websites for marketing and informational purposes (see below for e-commerce websites).
All e-commerce websites include all the following.
All website content
Including photos and copywriting, not including brand elements (logo, fonts, colors, brand graphics). See below for our branding requirement.
Wordpress installation and setup
Configuration of all general + additional WordPress settings
Plugin installation & configuration
Setup and configuration of all needed plugin settings
Photo optimization
For improved load times and better SEO and user experiences
Basic SEO
Basic search engine optimization (‘SEO’) to improve ‘findability’ in Google
1 year of web hosting
Fully client-manageable hosting with top web hosting company
Premium theme license
One year license for premium WordPress parent theme with custom child theme
Responsive designs
We design every page so that it looks great on desktop, tablet and mobile, which both Google and your users love and appreciate
Staging site
Private staging website for private design period (e.g. non-public site)
Site migration to your domain
Migration of all content and database when site goes live
Revision time
To make functionality and/or design changes prior to going live
Basic performance optimization
For improved load times and better SEO and user experiences
SSL (security certificate)
For better SEO, user experiences and site security
3 premium plugin license fees
3 premium plugin license fees for one year from date of purchase
| E-COM WEBSITE PACKAGE | Starter E-commerce Website | Standard E-commerce Website | Advanced E-commerce Website |
|---|---|---|---|
| Best for | Small businesses & startups | Medium businesses | Large or enterprise businesses |
| Platform | WooCommerce (WordPress) or Shopify | ||
| Homepage | Template homepage with 4-5 sections | Custom-designed homepage with 4-5 sections | Custom-designed homepage with 7+ sections |
| Number of basic products created | 10 | 20 | 30+ |
| Number of variable products created | N/A | Add-on | Unlimited |
| Product template | 1 modified template | 2 modified templates | Unlimited custom templates |
| Shopping cart design | Add-on | Included- basic | Advanced |
| Checkout page design | Add-on | Included- basic | Advanced |
| Stock photos included | 3-4 per site | 7-8 per site | 10+ per site |
| Copywriting included | 150 words per page | 300 words per page | 500+ words per page |
| FAQ or service grid | N/A | 1 | 2 |
| Integrations | Add-on | Mailing list integration | Unlimited integrations |
| Advanced functionality (advanced shipping, taxes, product customization, etc.) | N/A | Add-on | Included as needed |
| Payment schedule | 25% advance to book, balance due in full at project start. | 2 payments; 50% advance + 50% balance due prior to launch. | 3+ payments. 50% advance upon project start, then payments due every 2 weeks until project launch. |
| Turnaround time | 6-8 weeks weeks | 8-10 weeks | 14+ weeks |
| PRICE | $8,995-$9,995 | $14,995-$16,995 | Starts at $24,995 request a quote |
BRANDING REQUIREMENT
Branding first; website second
We require a Standard Brand Style Guide (ideal), or Simple Brand Board at minimum (includes logo, brand colors, fonts, brand graphics), from a professional designer, or created by us, for every web design project prior to beginning the project.
Read about why we have this requirement, and how your company will benefit from it here.
The great news is this is a service we offer, and web design clients can take 25% off all branding projects.
Don’t see a package that fits your needs?
We’re happy to provide an itemized web design estimate based on your criteria.
See our pricing page for information on price ranges for custom websites.
Free Stock Pet Photos
In case you missed it above, along with our beautiful designs, you also get FREE STOCK ANIMAL PHOTOS from our very own talented commercial pet photographers for your website and email assets!
These aren’t your generic photos you’ll find on the microstock sites. These are gorgeous images that will really take your brand to the next level.
No more hunting down great content. We’ll supply it for you.
Oh, and did we mention that copywriting is included too?
FAQ
Your web design questions, answered
We read somewhere that Google is now a ‘mobile-first’ browser. What does that mean for our new website?
It means that Google prioritizes websites in the search results that have content that loads fast and is easy to read on mobile devices, because close to 65% of Google users are looking at websites on their phones.
We take quite a bit of liberty with that here on this site, because we know through our own analytics that the vast majority of our (B2B) clients are browsing our site on their desktop computers. So we have a lot of content and a lot of photos.
On our client sites who serve pet parents, we use less content and smaller and fewer photos, because those sites load faster on mobile and have better SEO.
In the end we design and build websites for the end users. So we get to know who yours are and create something for them they will really love, that will also have good SEO.
What is the monthly cost for a Shopify website?
It totally depends.
Shopify has lots of apps that increase the functionality of your store, so it depends on how many of those you want to enable. Some are free, some a one-time fee, some are monthly, and others are annually.
During our discovery call let us know which apps you are interested in and we can see if we can code any of that functionality for you instead.
How will we leave my feedback on our new website before we launch it? We want to be able to ask for changes if we see something we don’t like.
We have a super cool tool we place on your staging website, and you’ll use the tool during the revision phases of the project to leave comments and requests on any photo, graphic, text, section, row or box.
Our team gets notified whenever you leave a comment, so we’ll know just what to change.
It makes the revision process quick and easy.
We had a terrible experience once with a web designer/developer who held our website/hosting/domain registration hostage and wouldn’t give us the logins/details/admin access. Will we have that problem with your agency?
NO. And we hate hearing that and are so sorry you went through that.
While many web design agencies disagree with this, when we hand off your site to you, we hand off everything. All login details, all account details, and all admin access. You have full control over your website, your hosting and your domain name from the time we make your site live.
One big caveat to this:
If you choose to try and do your own maintenance and/or design work, and you break your site, we charge hefty fees to put it back together, and we schedule that work in and around our other client work.
With the privilege comes responsibility, so we just ask that if you need any work done on the site, you please contact us first, or find another professional web design studio to do the work.
If you are including a premium WordPress theme in my website, how long does the license last before we need to renew?
One year from the time we install the theme. The rate will be annual, you’ll renew with the theme makers, and it will include all updates.
Do you maintain our new website for us after we launch it?
If you purchase a monthly maintenance service from us- yes! We’ll go over the different options and what they include during our discovery call.
We have more questions that we don't see answered here. How do we get answers?
Give us a shout! We'd love to hear from you.
How it Works
The process for great photo results
Creative Call
We hop on a phone call and learn more about your business and web needs.
We chat about the end user, the goals for the website, and what your overall vision is.
We discuss what kind of inclusions you’d like, and whether or not you need branding as well.
We follow the call with a proposal and itemized estimate, and once you sign the estimate and pay the advance, then it’s off to the web design races we go.
Design & Build
Our team gets busy planning your site, and we build out the wireframe on the staging site.
We show you the ‘grand reveal’ of the homepage, which has all the styling the rest of the site will have.
You can provide your feedback with our handy feedback tool right there on the site, and we’ll get notified when you’ve made a revision request.
Launch
When all the changes have been made, and the tasks checked off the list, we push your fancy new site from staging to live, and share a walkthrough video with you so you can find your way around.
We also provide you with all the login and hosting details in a handoff document. We give you full control over your site. You paid for it- it’s yours!
Results
Share your magical new website with the world, and watch your engagement and conversions skyrocket!
Consumers purchase from brands they fall in love with, and there’s no better way to woo them than with a beautiful custom website.
“Absolute pleasure working with you! Incredible communication the whole way through. I’m so in love with the results.”
-Kelly Miller -Hairypants owner
How to Book
Book and have your discovery call
A fun and casual 30- minute ‘getting to know you’ with our creative director.
Complete a simple questionnaire
Simple and easy; do on your time whenever it’s convenient for you.
Commence your transformation
Sign your proposal and pay your advance. Collect & deliver content.
Why Choose Cowbelly®
Trying to create your own great-looking websites is hard. We get it.
You see your competitors’ professionally-designed websites and landing pages, and long for something better for your own brand.
That’s where we come in. We’ll be the ‘something better’, but raise you one to ‘something really awesome’.
Pet-industry specialists
We don’t work with food or beauty or healthcare or baby brands. We are 100% about pets here, and we know you are too.
18+ Years of Experience
With experience comes mastery of skills and depth of knowledge. We have both in spades, which will greatly benefit your project.
Big brand knowledge
Leverage all the knowledge we’ve gained from working with some of the biggest pet brands in the industry.
